#btconf Düsseldorf, Germany 15 - 17 May 2017

Patty Toland

Patty is a founder and partner at Filament Group, a Boston-based web design and front-end development studio that helps companies design and build super-fast responsive sites and web apps that are simple to use and accessible to everyone.

Patty has more than twenty-five years consulting experience with corporate and institutional clients with a focus on communicating complex messages across a range of media; her expertise lies in developing robust communication strategies, information architecture and system design. Prior to founding Filament Group, Patty worked at ZEFER Corp., US Peace Corps, Kohn Cruikshank Inc. and Harvard Business School.

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What we talk about when we talk about web performance

As the numbers of people who access the internet continually grow, and the devices they use diversify, one thing is clear: speed and performance are a top priority.

Despite this, the average web page size has more than tripled in the past 5 years, and many techniques, platforms, tools and practices don’t champion performance or consider its implications. One of the biggest challenges is simply the absence of good information to build awareness about performance impacts.

Luckily, our conversations about performance-related choices are getting better-informed: in the past few years, compelling tools and data are helping us measure, track and understand the real state of performance and how it affects our audiences; and techniques are emerging to make responsible design and coding choices.