Wes Grubbs
Wesley Grubbs is an artist, data visualiser and provocateur from Oakland, CA. He founded Pitch Interactive, a studio who's focus is weaving code with design with statistics to find versatile solutions to communicate complex data for clients such as Google, Facebook, Wired, GE, Esquire, Scientific American, Popular Science and the McKnight Foundation.
Built upon his experiences living abroad, degrees held in International Economics and Information Systems and his innate interest in the brain and cognition, Wes' work focuses on revealing patterns about human behaviour and how our actions impact our surroundings.
Talk: Generative Cognition and Data
“The pure and simple truth is rarely pure and never simple” - Oscar Wilde
Our comprehension and understanding of our surroundings and new information result from amazing processes within our brains. While Wes is far from a neural scientist, he will explain some of the inner workings of the human mind and how we can use this to visualize information, build user interfaces, explore and question everything in order to make sense of the perceived realities. While this path is anything but simple, Wes will provide creative- and technically-oriented minds with a machete of thought to hack through the complex jungle of story telling with data.