#btconf Düsseldorf, Germany 02 - 03 May 2022

Cabeza Patata

Cabeza Patata is a multidisciplinary studio specialising in character design. It was created by Katie Menzies and Abel Reverter in 2018 and has a focus on diversity and female empowerment within a world of playful characters, full of energy and positivity.

They have worked for tech giants such as Google, Apple, Microsoft and Spotify, and have done editorial illustration for The New York Times, The New Yorker, El País and Icon Design.

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The Positives of Saying No

In the four years of running their studio – Cabeza Patata – countless moments of decision have come up and, often enough, “no” has been the right answer. It might have negative connotations, but as an artist your power is in deciding what you want and don’t want to do. These “no”s applied not only towards others, but also to themselves. What they thought they wanted to start with, later proved to not be the best idea for Katie and Abel. Several times over. In this talk you’ll join them on a crazy adventure that involves working on global campaigns, opening and closing a gallery, and travelling the world in a van while running an online school. So many things have changed but one has remained intact: their love for all things characters.